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Globally, more and more fintechs are disrupting the financial services industry by leveraging technology to offer more accessible and personalised financial solutions for customers. At the same time, Financial Institutions are increasingly investing in or leveraging fintech solutions to enhance their service offerings, streamline operations, and stay competitive.
Finbridge Global is led by a leadership team with decades of global banking experience at C-suite level. They set out to build a digital platform that would allow them to achieve their vision at scale while getting to market quickly and refining the product based on early adopter feedback.
Before engaging with Doddle, Finbridge Global had been working with a traditional high-code approach. Progress was slower than anticipated, and it became clear that this approach would limit their ability to iterate quickly and respond to market feedback.
To deliver their vision, Finbridge needed a feature-rich MVP that could be launched quickly, refined continuously, and trusted by large financial organisations where compliance, auditability, and security are critical.
Finbridge quickly recognised the speed and agility of low-code and OutSystems. We mobilised our in-house team and agreed a launch timeline of just 10 weeks.
The MVP was feature rich, including onboarding, multiple customer interfaces, searching, scoring, private messaging, transactional emails, and flexible assessments. An efficient development process was essential to allow rapid release, testing, and iteration.
Working closely with the product team, we developed a vision board and wireframed the platform in detail. We focused on creating a platform that felt fresh and “techy” while remaining comfortable and easy to use. This included careful consideration of the data model, visual design, and the key areas of the build.
The Finbridge Assessment tool provides a powerful and flexible engine to capture valuable data about companies and their technology landscape. Development began by identifying question types, scoring methodologies, and categorisation, followed by normalising responses into a Finbridge Score to indicate fintech maturity.
Compliance was a core requirement. All interactions needed to be tracked, with full communication history auditable and exportable. The platform streamlines RFI and due diligence processes by keeping all communication and information requests transparently on-platform.
To support engagement and community, dashboards were created for each persona, showcasing useful metrics, benchmarks, insights, news, and product updates.
OutSystems was chosen for its speed and agility, as well as its enterprise-grade resilience and security, with security embedded throughout the application lifecycle.
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“We’d tried to go with the conventional route, but it was taking so long. With doddle and OutSystems, we quickly built an MVP, tested it in the market, and we’ve just been iterating ever since. It’s been a transformational journey”
Barbara Gottardi
CEO
From concept to launch in just 10 weeks, Finbridge Global delivered a ground-breaking platform. The product has since grown to over 300 organisations and has generated £500k in investment.
We continue to work closely with the Finbridge product team to shape the vision for the future, and it’s exciting to be part of the journey as the platform continues to evolve.
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