---
title: "Boardly, case study"
url: "https://www.doddledesign.co.uk/work/boardly"
section: "Work"
description: "Boardly helps boards recruit Non-Executive Directors faster, using AI-assisted matching across experience, sector and behaviour. A two-developer team took it from idea to live MVP in 8 weeks, with 100+ NEDs onboarded since."
publisher: "Doddle"
---

Case study · Talent · Recent

# Boardly: AI-first board recruitment, live in eight weeks.

Boardly helps boards recruit Non-Executive Directors faster, using AI-assisted matching across experience, sector and behaviour. A two-developer team took it from idea to live MVP in 8 weeks, with 100+ NEDs onboarded since.

![Boardly hero](https://www.doddledesign.co.uk/images/work/boardly/boardly-dashboard.webp)

Client

Boardly

Sector

Talent

Engagement

AI-Native Delivery · OutSystems Delivery

Duration

MVP delivered in 8 weeks

## Board recruitment, rebuilt around fit, not keywords.

Boardly came to us with a clear thesis - the way Non-Executive Director recruitment works hasn't moved in a generation. CV-driven, keyword-matched, and blind to the things boards actually care about, communication style, lived experience, cultural fit.

They needed a feature-rich MVP covering the full journey from onboarding to hiring, with credibility tight enough for early investors and users. Eight weeks. No compromise on security, scalability or usability.

8 weeks

MVP to launch

100+

NEDs onboarded

2

Developers

![Boardly dashboard and onboarding](https://www.doddledesign.co.uk/images/work/boardly/boardly-dashboard-2.webp)

Match with the right NEDs faster, with AI-driven CV analysis and voice-based culture-fit interviews.

## An AI-driven platform built in eight weeks.

**Voice-based culture-fit interviews.** AI-driven interviews that read communication style and cultural cues, not just what's said, how it's said.

**CV summarisation.** Automated extraction of the experience and signals that actually matter to boards, surfaced where they help.

**Intelligent matching.** An engine that weights experience, sector alignment and behavioural traits, not just keyword overlap.

**End-to-end journey.** Onboarding, job posting, messaging, connection requests, payments, the full platform, not just the AI layer.

**Cloud-native, modular.** Built to scale from the founding cohort to whatever comes next, modular architecture from day one.

**Production-grade from launch.** Identity, audit, security and observability wired in, not a demo dressed up as a product.

> “The Doddle team absolutely nailed it, turned an ambitious idea into a live, scalable product in just eight weeks.”

Sandy WillisCEO, Boardly

![Boardly AI culture call](https://www.doddledesign.co.uk/images/work/boardly/boardly-ai-culture-call.webp)

Boardly's AI culture call, providing insights beyond the CV to find the right fit for your board.

## Live in 8 weeks. 100+ NEDs within days.

Boardly went live on schedule. Within days of launch, more than 100 Non-Executive Directors had joined the platform, early evidence of demand and a credible product to back the next funding conversation.

The platform continues to evolve. Doddle remain Boardly's long-term build partner.

AIVoice analysisMVPOutSystems

More work

## Other things we've shipped.

[See all work →](https://www.doddledesign.co.uk/work)

![Finbridge Global card](https://www.doddledesign.co.uk/images/work/finbridge/finbridge-hero.webp)

OutSystems Migrations

Fintech

### Finbridge Global

Doddle helped Finbridge Global launch its fintech marketplace on OutSystems in 10 weeks, then re-platformed it onto a modern AI-native stack as the product scaled to 300+ organisations and supported £500k in investment.

![IGLU, PayWise card](https://www.doddledesign.co.uk/images/work/iglu/iglu-hero.webp)

OutSystems Delivery

Travel

### IGLU, PayWise

PayWise helped IGLU replace spreadsheet-heavy supplier payments with automated matching, clearer workflows and real-time cash visibility, processing over £350m in year one with an 84% auto-match rate.

![Eversholt Rail, OnTrack card](https://www.doddledesign.co.uk/images/work/eversholt-rail/eversholt-rail-card.jpg)

OutSystems Delivery

Rail / Asset management

### Eversholt Rail, OnTrack

OnTrack helped Eversholt Rail replace fragmented change request tools with one audit-ready portal covering 300 train units, built by two senior engineers in three months and now used as the single source of truth for fleet approvals.

## Building an AI-first product?

Bring us the thesis. We'll come back with the architecture, the timeline, and the parts we'd rebuild from scratch versus reuse.

[hello@doddledesign.co.uk →](mailto:hello@doddledesign.co.uk)

[Let's talk](https://www.doddledesign.co.uk/contact)

## More from Doddle

- [Studio summary for agents](https://www.doddledesign.co.uk/llms.txt)
- [Full text of every page](https://www.doddledesign.co.uk/llms-full.txt)
- [How to work with Doddle as an agent](https://www.doddledesign.co.uk/agent-instructions.md)
- [Every page on the site](https://www.doddledesign.co.uk/sitemap.xml)
- [Talk to a human](https://www.doddledesign.co.uk/contact) or email hello@doddledesign.co.uk
